Country Sales Manager

il y a 4 heures

Casablanca, Casablanca-Settat, Maroc Berytrade Temps plein

Company Description
Berytrade is a brand representative and retailer specializing in baby, toy, and lifestyle products across the EMEA region. The company represents many international brands, connecting them with local retailers and distributors, and serves as franchise holder and owner of Toys"R"Us and Babies"R"Us retail shops in Lebanon to deliver quality products and trusted retail experiences.

Role Description
Berytrade is seeking a
Country Sales Manager – Morocco
to expand its established presence in baby, toy, and lifestyle brands across the Moroccan market.

This performance-driven role focuses on growing partnerships with additional distributors, key retailers, and B2B/B2R customers to accelerate sustainable sales growth.

Key responsibilities
- Develop and maintain strong relationships with distributors, key retailers, and strategic B2B/B2R partners in Morocco.

  • Prospect, negotiate, and close new business opportunities to drive sell-in and sell-out.

  • Build joint business plans with partners, including assortment, pricing, promotions, and visibility actions.

  • Monitor market trends, competitor activity, and customer needs to recommend actions that enhance sales and brand positioning.

  • Coordinate with Berytrade teams (sales support, brand, marketing, supply chain) to ensure partners receive the tools and information they need to succeed.

  • Represent Berytrade in meetings, trade visits, and relevant industry events in Morocco.

Qualifications
- Proven experience in sales, key account management, or commercial agency work, preferably in distribution or retail-focused environments.

  • Experience in baby, toy, or lifestyle products, or broader FMCG/consumer goods, is a strong plus.

  • Strong track record of opening accounts, managing a sales pipeline, and delivering sales growth.

  • Solid understanding of the Moroccan retail and distribution landscape.

  • Excellent communication, negotiation, and relationship-building skills, with a hands-on, results-oriented approach.

  • Entrepreneurial, self-driven, and comfortable working with high autonomy and performance-linked compensation.

  • Proficient in basic sales tools and CRM.

  • Bachelor's degree in Business, Marketing, or a related field is an advantage but not mandatory when backed by strong experience.

  • Fluency in English is required; French and/or Arabic are highly desirable for effective work with local partners.

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