Performance Marketer – Lead Generation

About Us
We are an international BPO service provider with a strong focus on quality, efficiency, and customer orientation. Our clients rely on us to deliver consistent results and dependable service. To further strengthen our digital marketing capabilities, we are looking for a results-driven performance marketer with a strong sense for social media.

Your Responsibilities

• Set up, manage, and optimize lead generation campaigns via Meta (Facebook/Instagram) and potentially Google Ads.
• Conduct A/B tests on creatives, audiences, and copywriting with a focus on minimizing cost per lead.
• Analyze campaign data and provide clear reports with recommendations and optimizations.
• Strengthen our social media presence: manage and update our company pages on Facebook and LinkedIn.
• Ensure consistent branding, content planning, and a professional look across social media channels.
• Set up initiatives to collect customer reviews via appropriate channels (Google, Facebook, etc.).
• Advise on improving funnels and landing pages to support lead generation.

What We're Looking For

• At least 5 years of experience in performance marketing with proven results in lead generation.
• In-depth knowledge of Meta Ads (Facebook/Instagram), targeting strategies, pixel implementations, and conversion tracking.
• Experience with social media management and content planning.
• Ability to independently build and optimize campaigns, with a results-oriented mindset.
• Familiarity with tools such as Meta Business Suite, Canva, Google Ads, and potentially analytics dashboards.
• Fluent in English and/or French (Dutch is a plus).

What We Offer

• A position with a base at our office in Tangier.
• A challenging marketing role within a growing and professional international organization.
• Collaboration with an ambitious team in a dynamic work environment.
• Room for initiative, independence, and personal development.

Apply
Send us your CV, a brief portfolio (focused on achieved CPL/results), and your motivation . We look forward to welcoming a colleague who will take our marketing performance to the next level