Account Manager – Digital Agency

Il y a 21 heures

Rabat, Rabat-Salé-Kénitra, Maroc Jumia Group Temps plein
What you will be doing:
• Act as the main point of contact for agencies and 3rd party clients, and for internal KAM teams on all Jumia Advertising Services matters.
• Build and maintain strong commercial relationships with agencies and 3rd parties to drive recurring, growing and sustainable business.
• Manage the full sales cycle: pipeline creation, partner qualification, outreach, pitching, negotiation, closing, execution and reporting.
• Lead data-led media strategy for your accounts: define objectives, plan multi-channel campaigns, recommend formats and allocate budgets accordingly.
• Work closely with internal teams (Ad Ops, design, data, commercial) to ensure seamless campaign execution and KPI delivery.
• Optimize campaigns on a daily basis and provide proactive client servicing through regular check
- ins, insights, performance reviews and strategic recommendations.
• Identify upsell and cross-sell opportunities to expand account value.
• Monitor performance, market trends and competitor activity to continuously propose relevant
• improvements and innovative solutions to clients. What we are looking for:
• Bachelor’s or Master’s degree in Marketing, Business, Advertising or a related field.
• 5+ years of experience in digital advertising in a sales or client-facing role: media agency, ad network, publisher, retail media platform or advertiser side.
• Existing relationships with, or strong working knowledge of, global and regional media agency networks and their trading and commercial structures.
• Strong hands-on experience managing online marketing campaigns: display, performance, retail media, social… with a solid understanding of KPIs and budget management.
• Understanding of the retail media / commerce media model — always-on, performance-priced and audience-led — and how it differs from traditional placement-based advertising.
• Comfortable working with data, dashboards and large datasets.
• Working knowledge of attribution and measurement principles (ROAS, closed-loop reporting,
• CPC/CPM auction pricing), with the ability to speak credibly to agencies about performance outcomes.
• Comfort selling first-party data and audience monetization propositions (audience segments, insights products etc) as a distinct commercial offering, not just media placements.
• Strong client management skills, with the ability to coordinate multiple stakeholders and priorities at once.
• Commercial mindset with proven ability to negotiate, persuade and close deals.
• Ability to operate within a standardized, centrally-defined commercial playbook while adapting to
• local market dynamics across Jumia markets.
• Sensitivity to brand identity and content quality.