Marketing Manager

Il y a 10 heures

Rabat, Rabat-Salé-Kénitra, Maroc Maaÿaz Temps plein

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Company Description Maaÿaz is a jewelry brand where tradition meets modern elegance, drawing inspiration from “Sfifa,” the intricate weaving of gold threads found on Moroccan caftans. Founded by sisters deeply connected to their craft, the brand reimagines this noble material into contemporary, durable pieces that highlight Moroccan heritage. Each design is created by the Co-founders and carefully handcrafted by skilled artisans in a Casablanca workshop. Maaÿaz offers applicants the opportunity to contribute to a growing brand that values artistry, cultural storytelling, and high-quality craftsmanship. Role Description The Marketing Manager role at Maaÿaz is a full-time, on-site position based in Rabat. The Marketing Manager will develop and execute marketing strategies that strengthen brand awareness and drive customer engagement across digital and offline channels. Day-to-day responsibilities include planning campaigns, overseeing social media and content creation, coordinating brand collaborations, and managing promotional activities and events. The role also involves analyzing marketing performance data, optimizing campaigns, ensuring consistent brand messaging, and closely collaborating with design, sales, and operations teams to support business growth. Qualifications
• Experience in marketing strategy development, brand positioning, and campaign planning.
• Skills in digital marketing, social media management, and content creation for lifestyle or fashion brands.
• Ability to analyze marketing metrics, interpret data, and report on campaign performance.
• Strong communication, copywriting, and storytelling abilities aligned with premium brand imagery.
• Project management skills, including the ability to coordinate multiple initiatives and meet deadlines.
• Understanding of luxury, fashion, or jewelry markets; experience in heritage or artisanal brands is an advantage.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.
• Fluency in English and French
• Ability to work on-site in Rabat, collaborate effectively with cross-functional teams, and build strong external partnerships.

Marketing Manager

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