Product & Digital Content Specialist

About Pay10 Pay10 is a global payment solutions provider with a presence across India, the UAE, Bahrain, Egypt, Hungary, and other key markets. Through its consumer and merchant platforms, Pay10 enables seamless digital payments, cross-border transfers, merchant acquiring, and value-added services, all built on strong compliance and security standards. Pay10 Morocco As part of its global expansion, Pay10 has established a new regional office in Morocco, preparing to launch its payment activities in full compliance with Bank Al-Maghrib regulations. Pay10 Morocco will introduce innovative payment solutions for consumers, agents, and merchants, combining the group's international expertise with Morocco's dynamic and expanding financial ecosystem. Role Overview Pay10 is looking for a creative, versatile, and digitally savvy Product & Digital Content Specialist to support both its Product and Marketing functions. This position sits at the intersection of product communication, visual design, and digital content creation. The successful candidate will play an important role in translating Pay10's payment solutions, product features, and customer journeys into clear, engaging, and visually compelling content. Working closely with the Product and Marketing team, the role will involve creating product-related communication materials, developing digital and marketing assets, and producing educational and promotional content adapted to different audiences, including consumers, merchants, and agents. The ideal candidate combines strong creative and technical skills with an interest in understanding digital products and the ability to simplify complex information through effective visual storytelling.

Key Responsibilities
1. Product Communication & Content Support
• Collaborate with the Product Manager to understand product features, functionalities, user journeys, and business requirements.
• Translate product features and payment solutions into clear, accessible, and engaging communication materials.
• Develop product explainers, feature presentations, infographics, user guides, FAQs, and educational materials.
• Support the preparation of communication assets for product launches, new features, and product updates.
• Create visual materials supporting customer and merchant onboarding journeys, helping users understand how to access and use Pay10's solutions.
• Develop merchant and agent communication kits, including instructional materials and promotional assets.
• Ensure that product-related content accurately reflects approved product functionalities and complies with applicable regulatory and internal communication guidelines. 2. Graphic Design & Visual Content Creation
• Design creative and engaging visual assets for digital platforms, marketing campaigns, and corporate communication.
• Develop content for social media platforms, including LinkedIn, Instagram, Facebook, TikTok, and other relevant channels.
• Create marketing and communication materials, including brochures, flyers, posters, presentations, banners, and point-of-sale (POS) visibility materials.
• Design product-related visuals, including feature illustrations, app-related visuals, onboarding materials, and explanatory graphics.
• Adapt creative assets to different communication channels, audiences, and formats.
• Maintain visual consistency and ensure adherence to Pay10's brand guidelines. 3. Video Production & Digital Content
• Create, edit, and produce short-form videos, promotional content, product demonstrations, Reels, and animations.
• Translate product features and customer journeys into engaging educational and promotional video content.
• Develop basic motion graphics and visual animations to support product communication and marketing campaigns.
• Adapt existing content into multiple formats to maximize reach and engagement.
• Stay informed about digital content trends, creative formats, and emerging tools to continuously improve content quality. 4. Marketing & Brand Support
• Support the Marketing team in the execution of digital campaigns and communication initiatives through the delivery of creative assets.
• Contribute ideas and recommendations to strengthen brand awareness and digital engagement.
• Participate in the development of creative concepts and content formats aligned with marketing objectives.
• Ensure consistency of the brand identity across all communication channels and materials.
• Organize and maintain design files, templates, and creative assets to facilitate efficient reuse and collaboration. Requirements & Qualifications
• 2–4 years of professional experience in graphic design, digital content creation, visual communication, or a similar role.
• A strong portfolio demonstrating graphic design capabilities, digital content creation, marketing materials, and video editing.
• Proficiency in graphic design tools such as Adobe Illustrator, Adobe Photoshop, and/or Canva.
• Experience with video editing tools such as CapCut, Adobe Premiere Pro, or equivalent software.
• Good understanding of social media platforms, digital content formats, and visual storytelling.
• Ability to simplify complex information and translate product features into clear and engaging visual communication.
• Strong visual creativity, attention to detail, and an understanding of brand consistency.
• Good organizational skills and the ability to manage multiple creative requests and deadlines.
• Ability to work independently while collaborating effectively with cross-functional teams.
• Fluency in French and Arabic, with the ability to create engaging content in Moroccan Darija.
• Professional working proficiency in English. Preferred Qualifications
• Experience in fintech, digital payments, banking, e-commerce, or technology-driven environments.
• Familiarity with product marketing and customer-focused communication.
• Basic knowledge of UX/UI design principles, visual hierarchy, and user journeys.
• Familiarity with Figma and the ability to work with product screens, prototypes, and design assets.
• Basic motion design skills and familiarity with Adobe After Effects.
• Familiarity with AI-powered creative tools for content generation, editing, and productivity.
• Basic understanding of digital marketing performance indicators and social media engagement.
• Experience supporting the launch of a new brand, digital product, or service.