E-Commerce Consultant

Il y a 1 jour

Rabat-Salé-Kénitra, Maroc Confidential Temps plein
We are looking for an experienced E-commerce Consultant to support our clients in developing, optimizing, and managing their e-commerce activities. The consultant will be responsible for analyzing e-commerce performance, identifying growth opportunities, and implementing strategies to improve online sales and customer experience. Main Responsibilities
• Develop and implement e-commerce strategies aligned with business objectives.
• Analyze online sales performance, customer behavior, conversion rates, and traffic.
• Identify opportunities to increase online revenue, customer acquisition, and retention.
• Optimize the customer journey and improve the overall online shopping experience.
• Manage and optimize e-commerce platforms and online stores.
• Monitor product catalogs, pricing, promotions, stock availability, and product visibility.
• Work closely with marketing, sales, IT, logistics, and customer service teams.
• Develop and monitor KPIs related to e-commerce performance.
• Prepare regular reports and provide recommendations based on data analysis.
• Support the implementation of digital marketing campaigns, including SEO, SEA, social media, email marketing, and online advertising.
• Conduct market and competitor analysis to identify trends and best practices.
• Recommend improvements to website functionality, navigation, UX/UI, and conversion.
• Coordinate with technical teams and external partners for e-commerce projects.
• Support the launch of new digital products, services, marketplaces, or e-commerce platforms.
• Ensure continuous improvement of the e-commerce business and digital customer experience. Required Qualifications
• Bachelor's or Master's degree in E-commerce, Digital Marketing, Business, Marketing, IT, or a related field.
• 3–5 years of experience in e-commerce, digital consulting, digital transformation, or a related position.
• Strong knowledge of e-commerce platforms, digital marketing, analytics, and online customer experience.
• Experience with tools such as Google Analytics, Google Ads, Search Console, CRM, CMS, and marketplace platforms.
• Good understanding of SEO, conversion optimization, customer acquisition, and digital performance.
• Strong analytical and problem-solving skills.
• Ability to translate business requirements into practical digital solutions.
• Excellent communication and presentation skills.
• Ability to work with different stakeholders and manage multiple projects.