Growth Manager Aquisition Marketing

il y a 3 jours


Casablanca, Casablanca-Settat, Maroc Cognetta Digital Services Temps plein

Nous recrutons un(e) Growth Manager pour soutenir la croissance digitale d'une grande institution bancaire en pleine transformation. Le profil idéal se passionne pour l'analyse, l'expérimentation et l'optimisation continue du parcours client.

Vos responsabilités

  • Auditer et optimiser les canaux d'acquisition afin de maximiser le trafic qualifié

  • Identifier les points de friction dans les parcours utilisateurs et déployer des actions à fort impact

  • Mettre en place des dashboards pour suivre la conversion et l'engagement

  • Concevoir et piloter des stratégies de croissance centrées sur le cycle de vie client

  • S'appuyer sur les données pour orienter les décisions et booster la performance marketing

  • Collaborer avec les équipes Produit, Marketing et Commercial pour aligner les objectifs business

Compétences

  • Expérience confirmée en Growth Marketing ou poste similaire, idéalement dans un contexte bancaire ou corporate

  • Maîtrise SEO / SEA / SEM / Web Analytics / Lead Gen

  • Connaissance des outils data (ex: SQL, KPIs, tracking)

  • Esprit analytique, culture du test & learn et sens aigu du ROI

Casablanca – Maroc CDI On site

Type d'emploi : Temps plein, CDI


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