Marketing Automation Manager

il y a 10 heures

Casablanca, Casablanca-Settat, Maroc Plutus21 Temps plein


Senior Marketing Automation Manager
Location: Remote/Hybrid

About the Role

We are looking for an experienced, senior-level Marketing Automation Manager to lead the hands-on execution and optimization of our global marketing automation programs while also contributing to strategic planning and roadmap development. This individual will be deeply involved in day-to-day campaign operations, data management, and system optimization to ensure flawless execution and measurable business impact. The ideal candidate is exceptionally detail-oriented, data-driven, and thrives in a fast-paced, high-growth B2B environment.

Key Responsibilities

Marketing Automation Execution (~60%)

Own day-to-day Marketo operations, including campaign setup, testing, QA, deployment, and performance optimization.

Build and maintain complex multitouch nurtures, scoring models, and A/B testing frameworks.

Manage inquiry capture workflows and routing processes, ensuring accuracy and speed from form fill to SFDC.

Collaborate with offshore execution resources to ensure consistent quality, timely delivery, and process efficiency.

Partner with digital and web teams on dynamic chat, personalization, and lead capture enhancements.

Monitor and resolve data integrity and system issues to support campaign accuracy and reporting.

Strategy and Optimization (~40%)

Contribute to the development and ongoing refinement of the global marketing automation roadmap.

Partner cross-functionally to align automation strategy with campaign goals, segmentation, and lifecycle initiatives.

Drive continuous improvement in automation processes, lead scoring, and audience targeting.

Develop and maintain reporting frameworks and dashboards to measure performance and identify optimization opportunities.

Collaborate with global and regional teams to support localization and scalable campaign frameworks.

Provide documentation and training to empower stakeholders and reinforce process adoption.

Requirements

7+ years of hands-on Marketo experience, with proven success managing global campaign execution and optimization.

5+ years of SFDC experience, including deep knowledge of Marketo/SFDC integration and data flow.

Demonstrated ability to manage complex operational workflows and deliver high-quality, error-free campaigns.

Strong analytical mindset with experience in reporting, performance tracking, and data-driven decision making.

Proven ability to balance executional excellence with strategic alignment.

Highly autonomous and resourceful, with strong problem-solving and communication skills.

Experience collaborating with offshore or external agency resources to scale operations.

Prior experience in a global B2B environment.

Nice to Have

Experience with languages including Python, Velocity, SQL, JSON, and HTML.

Power BI or similar BI tool experience for performance reporting.

Familiarity with data enrichment tools such as RingLead.


  • Senior Marketing Automation Manager

    il y a 2 jours

    Casablanca, Casablanca-Settat, Maroc Plutus21 Partners Temps plein

    Casablanca, MoroccoRemoteApply NowAbout The RoleWe are looking for an experienced, senior-level Marketing Automation Manager to lead the hands-on execution and optimization of our global marketing automation programs while also contributing to strategic planning and roadmap development. This individual will be deeply involved in day-to-day campaign...

  • Marketing automation specialist

    il y a 2 jours

    Casablanca, Casablanca-Settat, Maroc EOS IT OUTSOURCING Temps plein

    Nous recrutons un(e) Spécialiste Marketing Automation pour rejoindre la Digital Factory d'une grande institution bancaire, moteur clé de sa transformation digitale.Vos missionsConcevoir des workflows et scénarios ciblés pour les campagnes automatiséesProgrammer et déployer les campagnes de marketing automationOptimiser continuellement les processus...

  • Consultant Marketing automation ADOBE COMPAIGN

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc EOS IT OUTSOURCING Temps plein

    EOS IT Outsourcing consiste à être un leader reconnu en tant qu'une ESN dans la mise en œuvre efficace de solutions de services informatiques en fonction des cadres de référence du marché et ce, d'une manière prévisible et mesurable. La philosophie d'EOS IT Outsourcing est essentiellement axée sur la volonté de répondre aux besoins de ses clients...

  • QA Automation Engineer

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc TransPerfect Temps plein

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software that...

  • Marketing Manager

    il y a 10 heures

    Casablanca, Casablanca-Settat, Maroc H&M Pharma Temps plein

    Candidature pour le poste : Marketing ManagerDescription de l'entreprise:Health&Medicine Pharma, fondée en 2007 , est une entreprise spécialisée dans le développement et la distribution de solutions dermo-cosmétiques innovantes alliantefficacité et tolérance. Grâce à un large portefeuille de produits et à des partenariats avec des laboratoires de...

  • QA Automation Engineer

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc TransPerfect Temps plein

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software that...

  • Marketing Manager

    il y a 2 jours

    Casablanca, Casablanca-Settat, Maroc HR SKILLS MAROC Temps plein

    We're Hiring:Marketing Manager – Global MLM StrategyAn international wellness brand is looking for a visionary Marketing Manager to lead its global marketing strategy within a fast-growing MLM ecosystem.If you're passionate about building brands, inspiring communities, and driving international expansion, this opportunity is for you.-What you will...

  • Community Manager

    il y a 10 heures

    Casablanca, Casablanca-Settat, Maroc Automai Corporation Temps plein

    Company DescriptionAutomai Corporation specializes in advanced automation solutions utilizing intelligent robotic technologies. Our key offerings include performance testing, automated monitoring, regression testing, and robotic process automation (RPA) for optimizing business workflows. With a unique focus on GUI-level testing, our tools are...

  • Junior QA Automation Engineer

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc TransPerfect Temps plein

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software that...

  • Junior Marketing Manager

    il y a 3 jours

    Casablanca, Casablanca-Settat, Maroc FMCGapps Temps plein

    Junior Marketing ManagerLieu : CasablancaType de poste : CDIExpérience requise : 1 à 3 ansSecteur : Brand / LXD / Marketing / TechDescription du poste Nous recherchons un Junior Marketing Manager pour accompagner l'exécution des initiatives marketing et brand, en lien avec les équipes internes et les partenaires externes. Vous interviendrez sur la...