Martech | Marketing Technology Specialist

il y a 1 semaine

Casablanca, Casablanca-Settat, Maroc MyOutDesk Temps plein

MOD Morocco – Operations Specialist (Martech Marketing Technology) – Job Description

Martech Stack & Systems Management

  • Administer and optimize marketing platforms (HubSpot, Google Analytics, Zapier, Facebook, Programmatic, AWS, CRM).
  • Ensure seamless data flow between systems through integrations and automation (e.g., Zapier workflows).
  • Conduct regular audits to maintain data hygiene and integrity—correct errors, eliminate duplicates, and ensure completeness.
  • Document and maintain marketing workflows, data schemas, and operational processes.

Campaign Operations & Execution

  • Collaborate with channel owners to support campaign setup, QA, and launch across paid media (Google, Meta, LinkedIn, Amazon DSP, retailer platforms).
  • Manage timelines, deliverables, and approvals to ensure campaigns are executed efficiently and accurately.

Performance Analytics & Reporting

  • Track and analyze marketing KPIs (CTR, CPL, conversion rates, ROI) using tools like Looker Studio, PowerBI, and Google Analytics.
  • Build and maintain dashboards that provide visibility into campaign performance and funnel metrics.
  • Support A/B testing, attribution modeling, and cohort analysis to inform optimization strategies.
  • Deliver weekly/monthly reporting with insights and recommendations for stakeholders.
Requirements
  • 5+ years in marketing operations, MarTech, or digital campaign management
  • Excellent command of English (both written and spoken) with a neutral accent
  • Strong proficiency in marketing platforms and tools: HubSpot, Google Analytics, Zapier, PowerBI, MySQL, Excel
  • Experience with CRM systems, lead management, and data integrations
  • Exceptional attention to detail and a proactive, solution-oriented mindset
  • Strong analytical skills with the ability to translate data into strategic insights
  • Excellent communication and project management abilities
  • Comfortable juggling multiple priorities in a dynamic, deadline-driven environment
  • Willingness to work flexible hours, including evenings and weekends as needed

About MyOutDesk:
MyOutDesk has been delivering exceptional virtual assistant and remote staffing solutions since 2008. We are passionate about helping businesses thrive while providing our employees with meaningful work opportunities. Join our team and contribute to our mission of connecting global talent with high-growth U.S. companies. We offer extensive training on top-tier global business platforms.

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