Manager, Consumer Acquisition and Engagement
il y a 7 jours
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title And Summary
Manager, Consumer Acquisition and Engagement
Job Overview
Develops product strategies and roadmaps to execute to ensure maximum penetration of market segments. Manages and maintains existing product lines on an on-going basis, including partner management. Conducts opportunity assessments on new ideas and concepts. Provides design specifications for product enhancements to Product Development. Defines business and technical requirements and manages the relationships of technical resources and the Global Technology Organization to maintain and build out platforms. Major
Accountabilities
- Monitor product performance, provide feedback, define or approve/disapprove change control processes, and manage vendor relationships
- Coordinate with customer teams, customers and third parties to develop product strategies and possible enhancements of existing product offerings
- Develop and implement programs and initiatives using the Go-To-Market process to increase card issuance in both established and emerging markets
- Engage in idea generation, concept validation, business case development, and in some instances financial modeling and planning
- Execute business plans which promote the value and profitability of MasterCard acceptance
- Enhance the development and design of product-marketing strategy from product decision through product life cycle
- Coordinate the execution of advertising, promotional, and sales programs to meet objectives
Education
- Bachelor's degree in business or equivalent work experience
Knowledge / Experience
- 5-8 years prior related work experience with at least two years of management experience desirable
- Extensive experience in new product development
- Must have strong business/market/financial analysis and project management skills
Skills/ Abilities
- Ability to interact and coordinate effectively with internal and external business partners
- Business Acumen with the ability to provide solutions that drive positive results to the customer and MasterCard
- Self-motivated with a proven track record of delivering success while operating within a team
Work Conditions
- Some travel required
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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