Sales Development Manager

il y a 1 jour

Casablanca, Casablanca-Settat, Maroc Plutus21 Temps plein 60 000 $US - 120 000 $US par an
Position Summary and Business Impact:

We are seeking a highly motivated and performance-driven Manager of Sales Development to lead and grow a team of inbound and outbound Sales Development Representatives (SDRs). This role plays a critical part in driving our commercial growth by ensuring consistent pipeline generation and high-quality meeting conversions for our sales organization. The ideal candidate will have proven experience leading and coaching SDR teams, managing to KPIs, and developing a culture of accountability, motivation, and continuous improvement.

What You Will Do (Key Responsibilities):

  • Lead, coach, and develop a team of inbound and outbound SDRs responsible for generating qualified sales meetings.

  • Monitor and manage daily, weekly, and monthly KPIs tied to activity volume, meeting conversion, and pipeline contribution.

  • Implement data-driven performance management processes with consistent 1:1s, pipeline reviews, and call coaching sessions.

  • Collaborate closely with Marketing and Sales leadership to align campaigns, lead quality, and conversion targets.

  • Analyze team performance metrics to identify trends, gaps, and opportunities for improvement.

  • Motivate the team through recognition, incentive programs, and development of career paths for top performers.

  • Ensure CRM ) data accuracy and adherence to SDR process standards.

  • Partner with Enablement and HR to onboard, train, and continuously develop SDR team members.

  • Foster collaboration and knowledge sharing between inbound and outbound teams to optimize lead handling and conversion rates.

  • Provide regular reporting and insights to Commercial leadership on SDR performance and pipeline health.

Who You Are (Education and Qualification Requirements):

  • Bachelors degree or similar education level is preferred

  • 5+ years of sales or business development experience, including 2+ years managing SDR or inside sales teams.

  • Proven success leading teams to exceed activity-based and qualified meeting KPIs in a high-growth environment.

  • Demonstrated ability to use and sales engagement tools for pipeline visibility and performance tracking.

  • Strong understanding of inbound and outbound prospecting workflows and metrics.

  • Excellent communication, leadership, and coaching skills with a passion for developing talent.

  • Analytical mindset with the ability to turn data into actionable insights.

  • Fluency in English required; additional languages (e.g., French) a plus.

Demonstrated Competencies:

  • Performance Management: Skilled in setting clear expectations, monitoring progress, and driving accountability.

  • Coaching & Motivation: Inspires high performance through positive reinforcement and developmental feedback.

  • Results Orientation: Focused on achieving measurable outcomes aligned with revenue growth goals.

  • Collaboration: Works cross-functionally with Marketing, Sales, and Enablement to align pipeline objectives.

  • Analytical Thinking: Leverages CRM and performance data to optimize team strategy and outcomes.

  • Adaptability: Thrives in a dynamic, fast-paced, and evolving commercial organization.


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