Marketo Automation Manager

il y a 2 semaines

Casablanca, Casablanca-Settat, Maroc Plutus21 Partners Temps plein 90 000 $US - 120 000 $US par an

Role Overview

We are looking for an experienced, senior-level Marketing Automation Manager with proven experience on Marketo to drive the development and execution of our global marketing automation strategy. This individual will be a critical player in translating business requirements into technical solutions, operating with a high level of autonomy and precision. The ideal candidate is exceptionally detail-oriented, deeply data-driven, and thrives in a fast-paced, high-growth B2B environment.

Key Responsibilities

  • Marketo management, strategy development and execution: Oversee day-to-day operations of Marketo including campaign creation and optimization, complex multitouch nurture execution, scoring models, dynamic chat, and A/B testing.
  • Integration ownership: Manage and optimize integrations between Marketo and Salesforce, ensuring seamless data flow and reporting accuracy. Support integration with key marketing channels (Oktopost, iCapture, LinkedIn, WordPress).
  • Reporting and insights: Develop and maintain comprehensive performance read-outs and scorecards, providing actionable insights and driving continuous optimization across all programs.
  • Website and chat collaboration: Partner with digital teams on dynamic chat optimization and personalization strategies that drive inquiry capture and pipeline growth.
  • Data stewardship and hygiene: Proactively monitor and resolve data gaps and integrity issues, enabling accurate segmentation, targeting, and performance reporting, and own the end-to-end RingLead/Marketo integration to support data enrichment, normalization, and round robin inquiry routing.
  • Stakeholder enablement and training: Develop detailed documentation and deliver ongoing training to internal stakeholders.
  • Global localization support: Support globalization and localization efforts for marketing programs across key regions.
  • End-to-end management of offshore marketing automation support agency: Oversee daily collaboration, workflow management, and performance quality of offshore agency resources supporting marketing automation execution.

Required Qualifications

  • 7+ years of hands-on Marketo experience developing and activating marketing automation strategy and roadmaps with measurable success
  • 5+ years of Salesforce experience with proven knowledge of Marketo/SFDC integration configuration
  • Prior experience working in a global B2B environment
  • Strong data-driven mindset with exceptional problem-solving and analytical skills
  • Ability to translate business requirements into technical specs and operational execution
  • Highly autonomous, resourceful self-starter who thrives in a fast-paced, high-growth environment
  • Proven ability to manage multiple complex projects simultaneously with exceptional attention to detail
  • Strong teamwork, interpersonal communication, and stakeholder management skills
  • Excellent written and verbal communication
  • Proven experience in project management, program monitoring, and performance analysis

Nice to Have

  • Experience with languages including Python, Velocity, SQL, JSON, and HTML
  • Power BI experience for data visualization and reporting
  • Experience manipulating unstructured data sets and deriving actionable insights
  • RingLead experience for data enrichment, normalization, matching, and routing

  • Senior Marketing Automation Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Elite Insight Temps plein 900 000  - 1 200 000  par an

    Join an Exciting International Opportunity in CasablancaSenior Marketing Automation ManagerElite Insight, a leading HR consulting and talent advisory firm, is partnering with a dynamic international client to recruit an experiencedSenior Marketing Automation Managerfor a strategic role based inCasablanca, Morocco. This is a rare opportunity to make a...

  • AI Automation Specialist

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Arrow Electronics Temps plein 60 000 $US - 80 000 $US par an

    PositionAI Automation Specialist (IT Support)Job DescriptionArrow's enterprise computing solutions (ECS)business is a global technology enablement company that brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to the world's leading...

  • Intelligent Automation Developer

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc Arrow Electronics Temps plein 70 000 $US - 120 000 $US par an

    PositionIntelligent Automation Developer - UiPathJob DescriptionArrow Enterprise Computing Solutions(ECS), a part of Arrow Electronics, brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to leading technology manufacturers and their channel...

  • Digital Campaign Production Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Orange Business Temps plein 40 000 € - 60 000 € par an

    About the role Within the "Campaign Production" team, the "Campaign Manager" oversees the implementation and smooth execution of Marketing Automation campaigns directed at Orange Business clients and prospects (France and International scope). In collaboration with Campaign Owners, the Campaign Manager ensures that all necessary ingredients for a successful...

  • Channel Performance Marketing Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Elite Insight Temps plein 900 000  - 1 200 000  par an

    Join an Exciting International Opportunity in CasablancaElite Insight, a leading HR consulting and talent advisory firm, is partnering with a dynamic international client to recruit an experienced Channel Marketing Performance Manager for a strategic role based in Casablanca, Morocco.Channel Marketing Performance ManagerPart TimeAbout the Role:We're looking...

  • Website Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Plutus21 Partners Temps plein 90 000  - 120 000  par an

    Role OverviewKey ResponsibilitiesManage the day-to-day operations, updates, and performance of our website Ensure flawless execution of website updates, enhancements, and new content deployments, maintaining a focus on site stability, speed, and performance Lead ongoing optimization initiatives, including page speed improvements, caching strategy, media...

  • Channel Marketing Performance Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Plutus21 Temps plein 90 000 $US - 120 000 $US par an

    Job Title: Channel Marketing Performance ManagerJob Summary:The Channel Marketing Performance Manager is responsible for monitoring, analyzing, and optimizing the performance of various marketing channels. This role requires a deep understanding of marketing metrics, strong proficiency in Power BI and SFDC, and the ability to translate data into actionable...

  • Website Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Plutus21 Partners Temps plein 60 000  - 80 000  par an

    Role OverviewPlutus21 Partners is seeking an experienced and detail-oriented Website Manager to oversee the management, optimization, and technical performance of our WordPress-based website. This role requires deep expertise in WordPress, Pantheon hosting, and WPML, with a proven track record of maintaining large, global, multi-language sites. The ideal...

  • Marketing Operations Expert

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Elite Insight Temps plein 40 000  - 60 000  par an

    Join an Exciting International Opportunity in CasablancaMarketing Operations SpecialistElite Insight, a leading HR consulting and talent advisory firm, is partnering with a dynamic international client to recruit an experiencedMarketing Operations Specialistfor a strategic role based inCasablanca, Morocco. This is a rare opportunity to make a tangible impact...

  • Sr. Analyst, Solutions Management

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Visa Temps plein 80 000 $US - 120 000 $US par an

    ABOUT MANAGED SERVICES The mission of Managed Services (MS) division is to be the unrivaled advisor for global payment fraud management, and our vision is to be the most valuable partner in lasting client relationships. We are the consultative arm of Visa's Risk & Identity Solutions (RaIS) organization that offers a vast portfolio of solutions to our...