Marketo Automation Manager

il y a 2 semaines

Casablanca, Casablanca-Settat, Maroc Plutus21 Partners Temps plein 90 000  - 120 000  par an

Role Overview

We are looking for an experienced, senior-level Marketing Automation Manager with proven experience on Marketo to drive the development and execution of our global marketing automation strategy. This individual will be a critical player in translating business requirements into technical solutions, operating with a high level of autonomy and precision. The ideal candidate is exceptionally detail-oriented, deeply data-driven, and thrives in a fast-paced, high-growth B2B environment.

Key Responsibilities

  • Marketo management, strategy development and execution: Oversee day-to-day operations of Marketo including campaign creation and optimization, complex multitouch nurture execution, scoring models, dynamic chat, and A/B testing.
  • Integration ownership: Manage and optimize integrations between Marketo and Salesforce, ensuring seamless data flow and reporting accuracy. Support integration with key marketing channels (Oktopost, iCapture, LinkedIn, WordPress).
  • Reporting and insights: Develop and maintain comprehensive performance read-outs and scorecards, providing actionable insights and driving continuous optimization across all programs.
  • Website and chat collaboration: Partner with digital teams on dynamic chat optimization and personalization strategies that drive inquiry capture and pipeline growth.
  • Data stewardship and hygiene: Proactively monitor and resolve data gaps and integrity issues, enabling accurate segmentation, targeting, and performance reporting, and own the end-to-end RingLead/Marketo integration to support data enrichment, normalization, and round robin inquiry routing.
  • Stakeholder enablement and training: Develop detailed documentation and deliver ongoing training to internal stakeholders.
  • Global localization support: Support globalization and localization efforts for marketing programs across key regions.
  • End-to-end management of offshore marketing automation support agency: Oversee daily collaboration, workflow management, and performance quality of offshore agency resources supporting marketing automation execution.

Required Qualifications

  • 7+ years of hands-on Marketo experience developing and activating marketing automation strategy and roadmaps with measurable success
  • 5+ years of Salesforce experience with proven knowledge of Marketo/SFDC integration configuration
  • Prior experience working in a global B2B environment
  • Strong data-driven mindset with exceptional problem-solving and analytical skills
  • Ability to translate business requirements into technical specs and operational execution
  • Highly autonomous, resourceful self-starter who thrives in a fast-paced, high-growth environment
  • Proven ability to manage multiple complex projects simultaneously with exceptional attention to detail
  • Strong teamwork, interpersonal communication, and stakeholder management skills
  • Excellent written and verbal communication
  • Proven experience in project management, program monitoring, and performance analysis

Nice to Have

  • Experience with languages including Python, Velocity, SQL, JSON, and HTML
  • Power BI experience for data visualization and reporting
  • Experience manipulating unstructured data sets and deriving actionable insights
  • RingLead experience for data enrichment, normalization, matching, and routing

  • Senior Marketing Automation Manager

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Elite Insight Temps plein 900 000  - 1 200 000  par an

    Join an Exciting International Opportunity in CasablancaSenior Marketing Automation ManagerElite Insight, a leading HR consulting and talent advisory firm, is partnering with a dynamic international client to recruit an experiencedSenior Marketing Automation Managerfor a strategic role based inCasablanca, Morocco. This is a rare opportunity to make a...

  • AI Automation Specialist

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Arrow Electronics Temps plein 40 000  - 60 000  par an

    PositionAI Automation Specialist (IT Support)Job DescriptionArrow's enterprise computing solutions (ECS)business is a global technology enablement company that brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to the world's leading...

  • Automation Project Engineer

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc BÜHLER GROUP Temps plein

    casablanca, MoroccoPermanent80-100%OnsiteImmediatelyBuhler Group in Casablanca, Morocco is looking for a passionate Automation Project Engineer to join our team. This position is responsible for creating automated systems for use in a production environment, and will collaborate with departmental and Project managers to determine existing automation...

  • Automation Project Engineer

    il y a 1 semaine

    Mechouar Casablanca, Casablanca-Settat, Maroc Bühler Group Temps plein

    Buhler Group in Casablanca, Morocco is looking for a passionate Automation Project Engineer to join our team. This position is responsible for creating automated systems for use in a production environment, and will collaborate with departmental and Project managers to determine existing automation capabilities and future opportunities within production...

  • Marketing Operations

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Elite Insight Temps plein 40 000  - 60 000  par an

    Join an Exciting International Opportunity in CasablancaMarketo & Marketing Operations ExpertAbout the Role:We are looking for a detail-oriented Marketo & Marketing Operations Specialist to support marketing systems, data quality, and operational processes. You will work closely with cross-functional teams to ensure data accuracy, optimize workflows, and...

  • Junior QA Automation Engineer

    il y a 16 heures

    Casablanca, Casablanca-Settat, Maroc Transperfect Temps plein 150 000  - 250 000  par an

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software that...

  • Senior QA Automation Engineer

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Transperfect Temps plein 1 200 000  - 2 400 000  par an

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software that...

  • Senior QA Automation Engineer

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc TransPerfect Temps plein 120 000  - 240 000  par an

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards. We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software...

  • Senior Quality Assurance Automation Engineer

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc TransPerfect Temps plein 120 000  - 180 000  par an

    TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.We are looking for engineers to join our growing team to work on highly visible, enterprise-wide software that...

  • Test Automation QA

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc SQLI Temps plein 40 000  - 80 000  par an

    The consultant's mission will be to automate and maintain back-end and front-end application tests for the Client IT Department using Java Selenium and Karat API technologies with databases. You will contribute to the design, development, and implementation of new automation tools, as well as the improvement of existing tests. You will work in collaboration...