Marketing Content Specialist

il y a 2 jours

Casablanca, Casablanca-Settat, Maroc inyad Temps plein 40 000  - 60 000  par an

Who we are :

We are a young and passionate team building the #1 tech platform in Africa dedicated to small and micro merchants. More than 1M merchants, in 15 countries, tested our flagship products (Konnash App and Invyad POS) to manage and grow their business.

We operate in small, autonomous, agile and independent teams. We encourage ownership, innovation and creativity in a supportive environment where sharing best practices is key.

We are looking for a result-driven Content Marketer to join our marketing team, focusing on the development and implementation of a multichannel content strategy. She/he will manage the content strategy and process from concept to execution to build awareness and drive engagement with current clients and new customers. Reporting to our Head of Growth & Marketing, this person will be a key partner in creating, planning, prioritizing, and measuring the efficacy of our content program. A successful person in this role will work collaboratively across teams to bring this strategy to life.

About the role :

  • Develop and manage a holistic content strategy and calendar for the year, leveraging industry knowledge and building on a fine understanding of local merchants' culture
  • Identify topics to grow our merchant community and user base
  • Craft web and campaign copy in inyad's voice and tone — everything from social media ads to site landing pages, sales enablement material, email nurtures, and beyond.
  • Script and help produce video content (e.g., Customer stories, testimonials, best practices for managing a small business…).
  • Drive content creation for both long form lead gen content (e.g., whitepapers and webinars) and short form content (blogs, short articles, infographics)
  • Work closely with other marketing team members to facilitate completion of assets (e.g. design, performance & product marketing)
  • Proactively seek inputs from product marketing and product development teams to ensure accuracy of product representation in storytelling and discuss clients' input and feedback

Your Qualifications :

  • You have 2-5 years experience in B2B SaaS marketing and/or Ecommerce, and content creation, with a strong portfolio of work to share with us.
  • BSc degree in Marketing, Journalism or relevant field preferred
  • Experience working in a marketing/ content marketing role and generating content such as whitepapers, webinars, blog posts, multimedia content, and sales collateral
  • You have exceptional verbal, writing and editing abilities (Arabic, French and English). You regularly produce content with subject matter experts in a space.
  • Compelling storyteller with a knack for narratives that resonate with large audiences
  • You're a natural educator and excellent researcher — you do a deep dive on topics, enough to communicate nuance and authority. Distilling complex topics into "infotainment" is easy for you. You love helping people understand.
  • Outstanding team player with the ability to relate and care for customers and team members alike
  • A healthy obsession with style guides and grammatical exactitude.
  • You're resourceful and self-motivated with a bias for action.
  • Comfortable in fast paced, high-growth start-up environment
  • Background of social media and growing an audience
  • Focused editorial mindset that recognizes what kinds of content the audience engages with
  • Basic understanding of SEO and social analytics

  • Content Marketing Specialist

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc inyad Temps plein 30 000  - 60 000  par an

    About the role We are looking for a result-driven Content Marketer to join our marketing team, focusing on the development and implementation of a multichannel content strategy. She/he will manage the content strategy and process from concept to execution to build awareness and drive engagement with current clients and new customers. Reporting to our Head...

  • Intern - Social & Content Specialist

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc inyad Temps plein 15 000  - 30 000  par an

    About the role As an Intern - Social & Content Specialist, you will play a pivotal role in driving awareness, engagement, and brand visibility through the development and execution of a comprehensive content and social media strategy. As a member of the Growth and Marketing team, you will be at the forefront of shaping our narrative and expanding our...

  • Content & Meta Ads Specialist

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc Sephina Temps plein 48 000  - 72 000  par an

    We're looking for a data-driven Content & Meta Ads Specialist to own our social media presence and drive sales. You will be responsible for creating compelling content on multiple platforms and executing Meta ad campaigns that deliver measurable results.Key Responsibilities:Develop and execute the social media content strategy.Create, manage, and optimize...

  • AI content creator

    il y a 2 semaines

    Casablanca, Casablanca-Settat, Maroc Webeuz - Agence Digitale Temps plein 30 000  - 45 000  par an

    Role DescriptionThis is a full-time on-site role for an AI Content Creator located in Casablanca. The AI Content Creator will be responsible for generating, editing, and managing AI-driven content across various platforms. Tasks include creating high-quality content for social media, conducting research to ensure content relevance, collaborating with...

  • Marketing Specialist, New Models

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc Arrow Electronics Temps plein 30 000  - 60 000  par an

    Position:Marketing Specialist, New ModelsJob Description:DIVISION: Global MarketingJOB LOCATION: Casablanca, MoroccoREPORTS TO: Marketing Director New Models WHO WE ARE:Arrow Enterprise Computing Solutions (ECS), a part of Arrow Electronics, brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution,...

  • Marketing Specialist, New Models

    il y a 2 jours

    Casablanca, Casablanca-Settat, Maroc Arrow Electronics Temps plein 40 000  - 60 000  par an

    Position:Marketing Specialist, New ModelsJob Description:DIVISION: Global MarketingJOB LOCATION: Casablanca, MoroccoREPORTS TO: Marketing Director New Models WHO WE ARE:Arrow Enterprise Computing Solutions (ECS), a part of Arrow Electronics, brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution,...

  • Marketing & Content Creator

    il y a 3 heures

    Casablanca, Casablanca-Settat, Maroc Linkopus Temps plein 150 000  - 250 000  par an

    Dealkhir DaaS recrute son/sa futur(e) Marketing & Content CreatorPostule dès maintenant sur LinkoJob :Tu es passionné(e) par le digital, la création de contenu et tu veux que ton travail ait un vrai impact social ?Alors cette opportunité est faite pour toiDealkhir, startup fintech à impact, transforme chaque achat en geste solidaire.Et pour amplifier sa...

  • Graphic Designer – Marketing

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc inyad Temps plein 80 000  - 120 000  par an

    About the role We are looking for a result-driven Graphic Designer | Social Media & Marketing Design Specialist to join our marketing team. You will focus on developing and implementing a multichannel content strategy, managing the process from concept to execution to build awareness and drive engagement with current and new customers. Reporting to our...

  • Recruitment & Marketing Specialist

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc Alx Africa Temps plein 120 000  - 180 000  par an

    Are you passionate about empowering the next generation through education and creating opportunities that shape the future of tech? Do you thrive in leading ambitious, creative campaigns that drive tangible impact and growth? We're looking for a Recruitment & Marketing Specialist with 5+ years of experience and a proven track record in leading multi-channel...

  • Content Creator Internship

    il y a 1 semaine

    Casablanca, Casablanca-Settat, Maroc RHITORIC Temps plein 20 000  - 25 000  par an

    RHITORICCasablancaStageSur siteil y a 2 heure(s)Rhitoric, a proud subsidiary of RHI Holding Privé, is dedicated to harnessing the power of creativity to inspire, educate, and shape the leaders of tomorrow. Through focused programs in debate, strategic games, technology, and personal growth, we cultivate spaces where ideas thrive and futures are crafted.We...